bbi Display’s floating billboards were mentioned in a recent Media Life Magazine article about beach advertising. Please visit http://www.medialifemagazine.com/your-clients-message-on-inflatables/ Media Life Magazine to read the full article.
bbi’s inflatable signs were featured in a recent Media Life Magazine (MLM) article about floating billboards and on-water advertising. The complete article can be viewed in MLM’s out-of-home advertising section.
Despite the slumping ad economy, alternative media spending is expected to continue its rapid growth. In a recent survey, 69% of media planners and buyers surveyed believe alternative ad spending would increase in 2009. Please visit Media Life Magazine (MLM) for the complete survey results.
MLM stated a few major reasons for the growth of alternative media include the “ability to deliver highly targeted messages” and “avoiding the rising clutter found with other media.”